Local-first SEO experts

Grow Your Veterinary Practice with Local SEO & Google Ads

Capture 70% of clicks with the Map Pack, turn “near me” searches into appointments. Prioritise local, use search only when it pays.

• ExHead of Digital, 15+ years      •    Local marketing experts    •    Daily reporting with tools we built • You own every account & dataset

  • 119% lift in direct bookings in 6 months (GA4)
Local visibility geogrid 90 days →
Rank moving to top3 across postcode
Why veterinary clinics choose us

Local SEO specialists who turn vet clinic near me searches into appointments

We help your clinic rank higher when pet owners search nearby. From Google Maps to local SEO, we make sure your clinic stands out, gets more calls, and turns searches into bookings.

Built for:
  • We help your clinic rank higher when pet owners search nearby. From Google Maps to local SEO, we make sure your clinic stands out, gets more calls, and turns searches into bookings.
  • Expand your visibility across nearby postcodes with optimised map listings and location-based content for pet owners ready to book.
  • You have full access to all accounts, analytics, and reports to ensure complete transparency.
  • Every call, form submission, and appointment is tracked with accurate reporting tools.
  • Each strategy is designed for measurable growth, focusing only on efforts that increase your leads and bookings.
Maps matterTop3 focus

of pet owners find local vets through Google Maps.

≈70% Source: aggregated client + industry data
Google Ads MatterROAS focus

£1 in → ≈£14 out (last 90 days).

1400% Source: client GA4 + booking platform revenue.
Founder
Daniel Turner
Daniel Turner
Local SEO Specialist
15+ Years Experience Experienced in local marketing for multi-location businesses Transparent reporting
▶ 45sec intro
What we track
  • Appointments
  • Calls
  • Directions
  • Reviews
GA4 Vetstoria ResDiary PetDesk CRM GTM Google Business

We report on what drives growth, not vanity metrics.

View report sample →
The results

Measured, not guessed

Outcomes verified in GA4 & Google Business Profile.

Google Business Profile
200% YoY

By optimising Google Business listings and maintaining accurate, engaging content, clinics gained greater visibility, resulting in more calls and appointment requests

GBP12 monthsVeterinary practices
See full case →
Direct Revenue
95% lift

Increase in confirmed bookings

Enhanced targeting and ad strategies helped clinics attract more local pet owners and drive consistent appointment requests directly from Google

GA46 monthsIndependent vet clinic
See full case →
Local Engagement
110% boost

Increase in pet owner engagement

Higher rankings in local search and map results led to more calls, reviews, and engagement from nearby pet owners looking for trusted veterinary care.

GBP + GA490 daysMulti-location vet
See full case →
Real operators, measured results

What our clients say

We needed revenue, not just traffic. Their localfirst strategy wins Maps, and Ads convert. The monthly numbers are crystal clear and keep momentum high.
avatar
Madeleine Smith
Head of Marketing — Grosvenor Inns
ROAS 7.2 on Local Ads Menu views ↑ 3.1x (GBP) Calls & directions ↑ 92%
Our pubs now dominate for local searches and new customers find us daily. The rollout across venues was coordinated and fast—exactly what we needed.
avatar
Emma Stevenson
Marketing Director — Oak Taverns
Top3 coverage in 90 days Reviews + responses at scale You own all accounts & data
They focus on “near me” demand and show the numbers that matter. Reports are concise and tied to bookings—our direct revenue is up and traffic finally pays its way.
avatar
Dorian Kirk
Founder — Art Hospitality
+119% direct bookings (6 months GA4) Top3 across 16/20 areas GBP interactions ↑ 240%
Young’s Grosvenor Inns Oak Taverns Art Hospitality Cotswolds Hotel

Our Approach

  1. Your most motivated visitors are searching on Maps and mobile. We capture their intent through Local SEO and Google Ads, turning it into calls, directions, and bookings in real time. Every action is tracked to show real revenue, not meaningless metrics.

  2. We grow high-intent local searches like “vet near me” or “emergency animal clinic [city].” Through targeted SEO and Google Ads, we expand your clinic’s visibility to pet owners ready to book care, driving immediate results while reducing acquisition costs over time.

  3. Accurate tracking and clear reporting with GA4, call tracking, booking pixels, and dashboards. We measure cost per acquisition, return on ad spend, bookings, and revenue per clinic with next steps defined.

FAQ Common questions

FAQs about Local SEO for Hospitality

Can we track ad-driven appointments?

Yes. We use GA4 with booking tools such as Vetstoria and PetDesk, along with call tracking. We separate brand and non-brand traffic and report on ROAS, bookings, and revenue per clinic.

What ROAS do you aim for?

The average return ranges between eight and twelve times within ninety days. Many clinics see stronger results as campaigns mature and data improve.

Do you run Performance Max or Search campaigns?

Both. Search campaigns provide precision while Performance Max increases reach, ensuring that each ad connects with pet owners who are looking for care nearby.

How do you prevent wasted spend?

We refine keyword targeting weekly, remove irrelevant clicks, and focus budgets on high-intent “vet near me” searches that lead to genuine appointments.

How are budgets set across locations?

Budgets are adjusted according to demand, search volume, and booking performance at each clinic. Reporting remains transparent for every site, never blended or hidden.

What is included in the Local SEO setup?

We optimise your Google Business Profile, fix listings, and add accurate service areas. We build local citations, add tracking, and prepare the website for ranking in your target area.

How long does it take to see improvement?

Most clinics begin seeing visibility and traffic growth within six to eight weeks. Stronger rankings and measurable lead growth usually appear after three months.

What is a postcode coverage report?

It is a visual map showing how your clinic ranks across nearby postcodes for local searches such as “vet near me.” It helps measure true visibility in your local area.

Do you create local content?

Yes. We create service and location pages, educational posts, and pet care updates tailored to your area to increase relevance and attract nearby pet owners.

Can you support multiple locations?

Yes. Each clinic location receives its own optimised Google Business Profile, listings, and landing pages, ensuring accurate tracking and local visibility.

Do reviews affect rankings?

Yes—volume, recency and responses matter. We run request/response playbooks and track the impact.

What do you need to start?

We need access to your Google Business Profile, website, and booking platform. Once connected, we complete a full audit and create your local SEO and ads setup.

Do we need a meeting?

A short onboarding call is helpful to understand your clinic’s goals and service areas. After that, all reporting and updates are shared through dashboards and email.

What do you report on?

We report on bookings, calls, website visits, map actions, and revenue. Each report includes insights and recommended actions for continued growth.

How long are contracts?

We work on a rolling monthly agreement. This allows flexibility while maintaining consistent progress and transparent performance tracking.

How do you price?
Pricing is based on the number of locations, ad budget, and service scope. Every clinic receives a clear, itemized proposal before onboarding.

Still unsure? Share your postcode and booking platform, and we will create a personalised local growth plan for your clinic.

Book Your Free Audit

Get Your Free Postcode Coverage Report.

We’ll map your rankings across your postcode grid. No meeting required.

Click Here to View a Sample Report

https://www.localrankingtracker.com/scan-report/39e52d257159dc5/fada85888696d2e/